For years, many have speculated about the demise of email communication, citing information overload and the rising popularity of more accessible technology like text messages, IMs, and social networking. They were right -- sort of. In a February 2011 report, comScore found that overall email usage declined by 8% in 2010 with the sharpest decline (-54%) occurring among 12-17 year olds. In … [Read more...]
Like many professionals, I'm hit with hundreds of email messages each day. Some days, I waste valuable time rifling through irrelevant messages just to uncover the important ones. Most frustrating are the times when I miss a critical message because it was buried in a sea of newsletters, promotional pitches, and sales emails. Email is losing its effectiveness. I'm not alone in my email woes. … [Read more...]
